It's a demonstration that the status quo is unsustainable. 1.5 million per year in TV money? Really?
A TV rating that is beyond minimal on a channel no one gets? Really?
Free up the schedule. Play games across the country (not just in the west where anti-Mormons exist in large ugly heaps). Get your firesides out on the east coast.
Get Mormons and non-Mormons tuned into BYU-TV.
This is bigger than football, bigger than athletics. BYU football is too valuable a PR tool to be locked away in some Comcast closet.
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